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In this episode you’ll hear

• a review from Julie Falatko: Nursery Rhyme Comics: 50 Timeless Rhymes from 50 Celebrated Cartoonists with a forward by Leonard Marcus
• a Take5 Marketing Tip from Dianne de Las Casas: Zite
• a reminder about my effort to divide my personal from my professional interests on Facebook
• a bit about my new marketing consultations
• a correction from Suzanne Morgan Williams regarding last week’s episode with Jason Low

In the interview you’ll hear

• how working in The Container Store can be creative
• a video of Jonah talking about his book
• about the animated book trailer that enticed me
• why Jonah is going to send me a blue ribbon
• why just imagining that you’re a child will make you more creative
• the best way to give a critique, rather than brainstorm
• about a school in New Orleans called NOCCA
• why proximity to other people is important to creativity
• how outsider thinking will help your creativity

Download Jonah’s 5 Tips on Reaching Your Creative Potential

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Check out my new job title here!

In this episode you’ll hear

• an interview with Jason Low, publisher at Lee & Low Books
• a review by John Schu of the graphic novel, Lunch Lady and the Mutant Mathletes by Jarrett J. Krosoczka

• a Take5 Marketing Tip by Dianne de Las Casas: Twitter Engage
• my new Marketing Consultations service
• Reminding you about Operation Unfriend…But Like!

In the interview you’ll hear

• the learning process, even for a publisher
• how shy people can learn to market their books
• the imbalance of books published by people of color
• the imbalance between characters of color and caucasian ones
• a fab article by Suzanne Morgan Williams in the SCBWI bulletin (May/June 2012)
• New Voices award
• about Lee & Low’s acquisitions
  

  Tu Books Spring 2012

• about Tu Publishing
• racism in picture books like Tikki Tikki Tembo
• It Jes Happened – a children’s biography on Bill Traylor, who started drawing at the age of eighty-five and became one of America’s most important outsider artists.

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Check out my new job title here!

In this episode you’ll hear

• a Julie Falatko (World of Julie) review: Same Same But Different by Jenny Sue Kostecki-Shaw
• a Take5 Marketing tip from Dianne de Las Casas: Twitter content
• how you can get four chapters of my ebook, How to Promote Your Children’s Book
• a reminder about the monthly tweetchat: first Wednesday of the month 9-10pm ET #kidlitbiz
• Little Brown Editor Alvina Ling’s Ode to Twitter
• How to Participate in Twitter chats Greg Pincus’ “Who Can See My Tweets?
• Tweet Chat Schedules
• 4over4.com and Willywalt.com
• Tom Bissell Explains How a Great Film Editor Can Help Writers
• me answer the following questions, among others:

Which is more important for promoting a new book and author: A blog or a website?
How do I create a Facebook Fan Page?
What are the most effective (and cost effective) ways of targeting my book to the right audience and getting it noticed?
How do I use my Facebook Author Page to link to my individual Facebook Book Pages (and vice versa)?
I have not even started a Facebook acct for myself due to all kinds of fears of liability (I am a teacher).
I do not know why anyone uses twitter…who cares if I had toast for breakfast? How do all these tools help me as a writer
How do I create a Facebook Fan Page? (Here is are the step-by-steps):

1. Go to Facebook.com
2. Enter the info (name, email, etc).
3. Use letters, cases, and numbers for your password for best security. For example: ILOVeSCbWi2012
4. Click create a page.
5. Click “Artist, Band or Public Figure”
6. Choose your category
7. If you don’t have a Facebook account, fill in the info, confirm when you get the email.
8. When you confirm, pick a bio photo and be consistent with your other social media.Play around, add other images and watch this video!

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In this episode you’ll hear

• about the generosity of a fan named Tim McCanna
• Emma Dryden’s email about Your Best Book
• how New England SCBWI led me to Operation Unfriend…but LIKE!
• Robyn Bradley’s fantastic article about Facebook Profiles v. Pages
• how your input will make the 100th episode so much better
• a Gratitude segment from Julie Hedlund of Write Up My Life
• a Take5 Marketing Tip from Dianne de Las Casas: Zite

In the interview you’ll hear

• how Marissa Moss created Creston Books with support from her Kickstarter project
• how the big publishers are reacting
• who is helping her
• the kinds of books she’ll publish and how many

 You can follow Marissa on Twitter too!

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I have to remind myself that when I started the show there weren’t interviews in every episode. I was freaking out because I had no interview in the can waiting for an opening. So I’m posting this interview of me that Simon Jordan did for his podcast back in January.

In this episode you’ll hear

• how to win a great prize package
• Colby Sharp‘s fourth graders answering my big question
• how to get involved in Celebri-Dots. Here is the Celebri-Dots poster. Here is mine:

• thanks (by name) to my latest Facebook and Twitter friends
• my daughter and niece talking in all the teen slang they could think of. See if you can follow what they’re saying via the translations, below!
• Take5 Marketing Tip from Dianne de Las Casas: Texting
• a review from Mr. Schu: Best Shot in the West by Patricia C. McKissack and Frederick McKissack

OD – too much

Hella – a lot

Yolked – buff

A minute – a long time

Days ago – a long time

Type – in the category of

Dgaf – don’t give a F

Yolo – you only live once

Brick – cold

tight – cool or stressed out

Drained – put in your place

Deaded – ignored or insulted

Slaps – music

Deadass – seriously

Steady Mobbin – going fast

HAM – Hard as a MF

Goon – doofus

Posted – chillin

Wack – bad

Guap – money

Made bank – made $

Dank – good or weed

Dip – leave

Cuddy low – secret spot

Go on a cuddy

Bad – hot (for a girl)

Slizard – drunk

Cooked – ugly

Shot- ugly

Hit- ugly

Mad – a lot

Dumb – really

Sick – awesome

Clutch – did it well

Dope – awesome

Legit – actually

DL – down low (secret)

In the cuts – in the middle of nowhere (west coast)

Beef – problem

Pinner – small (we got pinned – didn’t get Enuf of something)

Bammer – not good

Mad heads – a lot of people

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In today’s episode you’ll hear

• about my first HuffPo article
• who will be on my 100th episode in June and why I need your help
• a letter from a reader about getting a sponsor to pay for publishing a book
• A fantastic project that won a grant from the Chicago Awesome Foundation below is a video from the Poems from Us project.
• my new thing where I thank by name my twitter buddies who retweeted me and Facebook “likers”
• a review from Julie Falatko (World of Julie) of Dog Parade by Barbara Joosse and Eugene Yelchin

In the interview with Jane Wattenberg you’ll hear

• the FAB Publisher’s Weekly article on Beastly Babies
• about our #giveaway! Make a comment about the podcast here in the show notes and you’ll be entered to win A BIG BABY BUNDLE of one MRS. MUSTARD’S BEASTLY BABIES (Mrs. Mustard’s Books $6.95), one MRS. MUSTARD’S BABY FACES (Chronicle Books $6.95) as well as one BOXED SET of MRS. MUSTARD’S BABY FACES STROLLER CARDS (Chronicle Books $9.99) which can be snapped on to the car seat, crib, stroller or anything you can think of!
• what it’s like to have a book in print for 27 years!
• her online store
• why her web designer was in jail
• would she do it again?
• the Lego-like easy breezy way to create a web site
• my new electric car and what that has to do with Twitter
• how to be in the backchannel conversation because of Keynote Tweet, which I have no idea how to use (anyone out there want to help me understand how to run applescript?)
• Quail Ridge Books & Music
• Diane Frankenstein

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In this episode you’ll hear

• my interview with Maryann Cocca-Leffler, the author of over 50 books and now, a play based on one of her books, and funded through Kickstarter.
• a Julie Hedlund Gets All Grateful on Your A** segment
• a Take5 Marketing Tip from Dianne de Las Casas (whose 11-year-old daughter regularly slaughters me in Scramble with Friends)

In the interview you’ll hear

• how a picture book called Princess Kim and the Lie That Grew became a play
• the genesis of the play and how Maryann kept her performance rights when she signed her book contract
• about Maryann’s partnership with Toby Tarnow, Andrew Cass, and Premik Russell-Tubbs
• how it was chosen as a semi-finalist for the 2012  Ronald M. Ruble New Play Festival at the Carol Crane Children’s Theater at Bowling Green State University
• the amazing stat that Princess K.I.M. The Musical is in the top 15 plays out of 178 plays submitted
• how Maryann and her team need your support on their Kickstarter Project which you can find out about here
• about her ebooks
• how she sold over a million copies of Let is Snow & Let it Fall

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In this week’s show I speak to Nicole Deming who works at the Children’s Book Council.  From their site: “The CBC is the national nonprofit trade association for children’s trade book publishers. The CBC offers children’s publishers the opportunity to work together on issues of importance to the industry at large, including educational programming, literacy advocacy, and collaborations with other national organizations.

Our members span the spectrum from large international houses to smaller independent presses. Membership in the CBC is open to U.S. publishers of children’s trade books, as well as in some cases to industry-affiliated companies. Learn more about the benefits of membership and join the only national trade organization exclusively dedicated to children’s book publishers.

The Children’s Book Council sponsors Children’s Book Week, a celebration of books and reading since 1919 and the nation’s longest-running literacy initiative.

The CBC is proud to partner with other national organizations on co-sponsored reading lists, educational programming, and literacy initiatives.”

Also in this episode you’ll hear

• me as a pre-Pinterest user, which is funny because by the time this aired I have become a full on Pinterest freak
• a question from a listener about getting ripped off
• a digital book review from MaryAnn Scheuer: Bats
• a Take5 Marketing Tip from Dianne de Las Casas: Mobile Receipts
• my thanks to my lovely listeners

Ding! Ding! Ding! Ladies and gentlemen, we have our first panelist confirmed!

I am so excited to announce that Lisa B. Marshall is the first woman to accept my invitation to be on the as-yet-unnamed Women in Podcasting panel I’m creating for Blog World! You may already know Lisa as The Public Speaker for her podcasts on the Quick and Dirty Tips empire.

If you ever have to speak in public (and if you’re an author, you do), you must listen to her! Even though I’ve given hundreds of presentations and dozens of speeches in the last 15 years or so, every single time I listen to her show I learn something. She’s warm, yet very professional. I trust her judgement completely.

And I got her for my panel! Woohoo!

Please go and check out her Facebook page, site, and Twitter feed!

lisabmarshall.com

tipsforbusypeople.com

Listen to Lisa’s Award-Winning Free Podcast

Get Discounts, Promos, and Early Bird Info

Read an excerpt from Lisa’s “Ace Your Interview” ebook

Listen to Lisa’s “Ace Your Interview” Audiobook

Buy the podcast app!

Sponsored by The Highlights Foundation – check out the amazing workshops they have! Here is an episode I did with the people who are presenting Making the Web Work for You.

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To celebrate the Sydney Taylor Awards, I’ve got a chock full episode with the medalists! You are going to love this episode!

In this episode you’ll hear

• what super famous composer created a piece of music for the graduation of Susan Goldman Rubin, author of Music Was IT
• the most frustrating thing of creating a popup book from Robert Sabuda, illustrator and paper engineer of Chanukah Lights
• the littlest known fact about Robert Sabuda
• extensive candy discussions
• Michael J. Rosen and how he became a fidosopher and author of Chanukah Lights
• what the TV show Intervention has to do with Robert Sharenow, author of The Berlin Boxing Club

Create your own popup book here!

Pop-up Ark! Step 1: Print out the piece for the ark on a heavy paper, like card stock or construction paper.