Podcast #154

Today’s episode is sponsored by Children’s Book Insider with an incredible offer you can only get if you listen to the episode, because the offer is exclusively for my listening peeps.

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In This Week’s Episode You’ll Hear

• A First Pages segment with advice from Rachelle Burk on how to improve a picture book.
• All about video marketing secrets from incredible people like Rebecca Levey, CEO of KidzVuz, & Steve Gottlieb, CEO of Shindig.com, talk about a virtual event for writers – The Publishing Business Conference

In The Session You’ll Hear About

The Publishing Business Conference
An author event that’s completely virtual, yet allows attendees to ask questions and chat directly with the author? A video service that allows you to set up a personal screening room online? A community that uses video to allow readers to weigh in on what they are reading to create word of mouth? A publisher that includes QR codes inside books to link to additional video content on-line to broaden the consumer’s experience and their own marketing reach? Learn innovative ways to use video as a marketing tool by hearing from some leading innovators in the medium.
Moderator

Susan Danziger
Founder, Ziggeo
Susan Danziger is the founder and CEO of Ziggeo, a platform which enables the recording, collecting and screening of videos. Ziggeo can be used to easily and cost-efficiently collect author videos and reader testimonials. Danziger founded DailyLit, the first company to develop a platform that enabled books to appear on phones (it was recently sold to Plympton). She previously worked for Random House and received a JD from NYU School of Law and a BA from Cornell University.
Speakers

Luke Parker Bowles
Executive Vice President of Production, Open Road
Luke Parker Bowles is executive vice president of production for Open Road Integrated Media, a digital publisher and multimedia content company. Open Road publishes and markets ebooks from authors including William Styron, Pat Conroy, Alice Walker, James Jones, and Pearl S. Buck. Parker Bowles runs Open Road’s digital entertainment division, which creates short documentary film pieces about its authors to market their ebooks.
 

Steve Gottlieb
Founder & CEO, Shindig
Serial Entrepreneur and angel investor Steve Gottlieb is the Founder and CEO of Shindig, a patented new video chat technology that enables large-scale interactive events. Still in Beta, hundreds of prominent hosts (including Hugh Howey, Michael Pollan, TEDx, Big Daddy Kane, David Houle, and Guy Kawasaki) have already embraced Shindig for their online events. With Shindig, Gottlieb aims to redefine the state of the art of online engagement in a multitude of verticals.

Rebecca Levey
Co-founder, KidzVuz.com
Rebecca Levey is the Co-Founder of KidzVuz, the only video creation and sharing site by kids for kids, where kids create video reviews of books, movies, travel, fashion, toys, tech and more. As a leading education and family technology expert she has appeared on ABC News, CBS, NBC, PBS Frontline and WPIX, been featured on Parenting.com, Mashable, The Associated Press, The L.A. Times, The New York Times, and The New York Daily News. Rebecca frequently speaks at conferences and schools.

Leigh Marchant
Marketing Director, Random House, Dial Press, Spiegel & Grau, and Modern Library
Leigh Marchant is Director of Marketing for Random House and Spiegel & Grau. Prior to her time at Random House, she was a Coop Account Manager in the Merchandising Department at Barnes & Noble. She has also worked in marketing and publicity at Oxford University Press, the Perseus Books Group, and Harcourt. She earned her MBA from New York University’s Stern School of Business and holds an undergraduate degree from Cornell University.
 
 
Sometimes I use affiliate links. if you click on them and buy what I recommend, I earn a referral fee. You do not pay any more than if you found the same thing through a search engine. It’s akin to going to a restaurant and getting a recommendation from the waitress on what’s good. You don’t pay more for the food she suggests, but you might tip her for her service.
In any case I never, ever, ever, ever, ever, recommend a product or person I don’t believe in or trust. Otherwise, how would you believe me next time?